What’s the secret to writing excellent website content?...
SEO copywriter based in Brighton
As SEO copywriters in Brighton with 8 years’ experience, we know that Google keeps moving the goalposts. But don’t worry, because we keep ourselves up-to-date with what makes search engines happy. And guess what?
They absolutely love good quality, original, engaging content. More importantly, so do humans. But here’s the thing:
We write for humans first and search engines second.
How does human-centred website content help SEO?
When human visitors stick around on your website and interact with its content, Google’s robots take notice. As people start clicking through from page to page, your ranking improves.
Once you’ve held a website visitor onsite for longer than 2 minutes (that’s ages in the online world), your site moves even further up the page. More importantly, after 2 minutes your human visitor is more likely to perform the required action.
This is where we come in. We create easily readable, engaging and useful content that keeps people on the page, encourages click-through and persuades them to take action.